$97 Upgrade Credit — apply your challenge fee toward any Toolkit within 30 days
$97 Upgrade Credit — apply your challenge fee toward any Toolkit within 30 days
POV + positioning doc
Launch asset pack (email, social, PR note)
Partner/influencer outreach tracker
30‑day KPI & cadence plan
01
Research
VoC + competitor teardown.
02
Positioning
Angle hierarchy.
03
Offer & Pricing
Notes & guardrails.
04
Assets
Pack generator.
05
Amplify
Partner/influencer outreach.
06
Sales Enablement
One‑pager.
07
KPIs
Dashboard + go‑live.
Positioning & offer templates
Asset pack prompts
Outreach tracker
KPI/scorecard sheet
Email nudges & tracker
This is for you if:
Founders launching new products
Product Managers managing go-to-market timelines
GTM leads coordinating multi-channel launches
This is not for you if:
Pure R&D projects without an immediate GTM timeline
Teams seeking theory without hands-on execution
Organizations not ready to act on positioning or asset creation
Before
Vague messaging and inconsistent positioning
Lumpy, uncoordinated launch efforts
Missed deadlines and scattered assets
After
Clear POV and defined positioning
Cohesive asset pack ready to deploy
Measurable launch with KPI tracking
“First launch where everything felt coordinated.”
— Chanel F., Product Manager

“Positioning and launch assets done in a week; KPIs tracked from day one.”
— Jordan L., GTM Lead

Your full $97 applies as a credit toward any Toolkit for 30 days.
Positioning + offer builders
Launch asset pack generator
Partner outreach system
Sales enablement one‑pager
KPI dashboard & cadence plan
$97 credit toward any Toolkit (valid 30 days)
Everything You Need to Know Before You Start.
Works for both.
30 days.
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